Website design and html coding for local web consultancy, PebbleRoad.

PebbleRoad is a consultancy specializing in the ‘less noticed’ side of web design. The creative and aesthetic side of websites usually get most of the attention, but a website’s success do depend on the preparatory work before the design stage – user research, information architecture, prototype testing – which are the core competencies of PebbleRoad.

The client requested for a minimalistic design which would be able to convey their strengths and capabilities. The intention of the design was to allow visitors to quickly have an idea of what the firm specializes in and distinguish it from the typical web design firm.

The concept uses short concise copy to drive the messages through, and the firm’s roles in their projects are displayed distinctively on their case studies, enabling visitors to have a quick overview of their capabilities without having to read the case studies in depth.

Visit PebbleRoad to view the site. The design and content may have been modified by the client during the cms integration phase.